25 Days of Christmas

The 25 Days of Christmas is back for another year at Hamburg Brewing Company!
Join us December 1st to December 24th to participate in daily promotions, earn loyalty punches, and be entered for the Grand Prize Drawing! This year's Grand Prize is an HBC-branded kegerator with HBC tap handle and 1/6 keg of choice!

Share the fun with friends on our Facebook Event Page!

New this year!

Entries from previous 25 Days of Christmas contests (2015 and 2016) will be rewarded with additional entries in the 2017 Grand Prize drawing!

How the contest works:

  •  Pick up your loyalty card and promotion sheet at the bar starting Friday, December 1st.
  • Then visit the taproom to participate in the daily promotions throughout December to get your loyalty card punched.
  • Get at least 12 punches to receive a $50 HBC gift card and gain entry to the Grand Prize drawing!
  • Grand Prize winner will be announced Wednesday, December 27th in the taproom.

PLEASE NOTE: All promotions require the customer to be present in the taproom on that day. Guests CANNOT receive punches on another customer's behalf.

December Promotions:

December 1st: Sabres Gear  -  Wear Buffalo Sabres attire for the game
December 2nd: Get Blended  -  Combine 2 beers in a pint for a new tasting experience
December 3rd: Bills Attire  -  Come in & watch the game in Bills gear
December 4th: Food Drive  -  Bring in 2 non-perishable food items to donate, get a pint free!
*one per customer
December 5th: Ski Season  -  Join us in the taproom for the screening of drop everything
*Must be present anytime between 7pm and 10pm
December 6th: BOGO Growler Fill  -  Buy one, get one free 64oz. growler fills
December 7th: Beef and Brew  -  Order our new thursday special - beef on weck and a beer!
December 8th: Keep on Giving  -  Buy a gift card for $20 or more
December 9th: Behind the Scenes  -  Take a tour of our brewhouse, bottling line, and train room
December 10th: Weekly Stock Up  -  Get beer to-go, either bottles or growlers
December 11th: Out on the Town  -  Show a receipt from any restaurant or bar with an HBC beer purchase
*Must be itemized receipt from November/December 2017
December 12th: Dress to Impress  -  Wear your favorite HBC branded attire
December 13th: National Cocoa Day  -  Submit a recipe using cocoa & HBC beer
December 14th: Fresh Merch  -  Buy one of three new HBC Merchandise items - Growler basket, Blanket, or Spirit Jersey
December 15th: Ugly Sweater Day  -  Wear an Ugly Christmas Sweater
December 16th: Food Drive  -  Bring in 2 non-perishable food items to donate, get a pint free! *one per customer
December 17th: Take Flight  -  Try a flight of beer in honor of National Wright Brother’s day
December 18th: HBC Selfie  -  Show a bartender a social media post featuring HBC beer with the hashtag #HBC25Days and get $1 off your first beer
December 19th: Growler Promo  -  Get $2 off a 64oz growler fill
December 20th: Twelve/Twenty  -  Purchase either 12 bottles of beer or $20 of merchandise
December 21st: First Day of Winter  -  Drink either of our winter seasonals: OMS or Frosty the IPA
December 22nd: #ShopLocal  -  Bring in a receipt from a Hamburg Village retailer
*receipt must be from December 2017, preferably from a small business
December 23rd: Oh, Hoppy Night  -  Have a pint of any of our IPAs
December 24th: Season of Giving  -  In the spirit of the holidays, everyone gets a freebie punch for this day!


  • Must be 21 years of age or older to participate.
  • Only one punch card per customer.
  • Customer must have the back information portion of the card filled out completely, and must be the only person who claims punches on that card.
  • Guests CANNOT receive punches on another customer's behalf.
  • All promotions require the customer to be present in the taproom on that day.
  • Punches can only be given by a Hamburg Brewing Company employee with the designated HBC punch.
  • Cards with illegitimate punches will not be eligible for 12-punch prize and cannot enter the Grand Prize drawing.
  • Hamburg Brewing Company is not responsible for lost or stolen Holiday Loyalty cards.
  • By entering the Grand Prize drawing, the customer consents to their name being announced on social media should they win.
  • Bonus entries from 2015 & 2016 participation are only valid if the customer participates and successfully fulfills 12 promotions in 2017 contest.
  • Grand Prize winner will be announced in the taproom Wednesday, December 27th, 2017.
  • Winner does not need to be present to claim prize.
  • If contact with winner is not made within 7 days, a new winner will be announced.
  • Contest rules and/or promotions are subject to change at anytime.